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8.2.2.1: If professionals are contracted to do the job, it is sometimes difficult to impregnate their objectified professional attitude with the vision and mission of the NGO. A true professional is inspired by specific values of the profession and they will occupy moral space. Nevertheless, if the organisation did not manage to contract already ideologically involved professionals, some kind of introduction and guidance is needed to make and keep the professionals attached to the specific NGO goals.

Look at solution 2: from pioneer to professional. Read management&leadership 3: a consulting style of leadership. Read civil society 6: a code of conduct. Read organisations 1: structure of organisations (professional organisation). Read management&leadership 5: external and internal steering.